moving boxes in a living room
Several unpacked carton boxes with office supplies, laptop, papers, calculator and green plant in flowerpot on top of packages

Mastering Growth: Secrets to Expanding Your Moving Company

You have successfully started your moving company. You have been working hard, trying to do everything you can to grow and expand, but it just doesn’t seem like it is paying off. You have been putting in a lot of effort for very little return. 

What if there was a way to get more done without putting in so much work? What if you could work smarter instead of working harder? 

When it comes to mastering growth, here are the secrets to expanding your moving company that you need to know. 

Start Building Your Network

With any new business, you need to find a way to get your name in front of key players in the industry. When it comes to a moving company, networking with locals in the real estate industry is a really great place to start. 

Realtors, property managers, title companies, loan officers, and so forth all work closely with individuals who are going to either be moving into or out of a home. And they are likely going to require a moving company. 

The more you network, the greater the chance you have of getting those referrals when they happen. 

Track Your Leads 

It is always a good idea to track your leads, regardless of where you advertise. Finding out from your customers where they heard about your company can help you know where your advertising is effective – and where it is not. 

For instance, let’s say you spend a lot of money on your Google Ads campaigns, but the calls you are receiving are primarily the result of an old Facebook campaign. This not only helps you to see that Facebook is an effective tool to reach your ideal customer, but it also lets you know that you may be spending wastefully on Google and perhaps need to go back to your keyword research. 

Keeping this information organized and part of your routine call with customers can provide you with great insights. 

Streamline Your Business

Streamlining your business means running it as efficiently as possible. Find ways to maximize your time so that you can accomplish more – without sacrificing customer service. Sounds simple? This can often be handled by focusing on the right places and on the right tools. 

When you start taking steps to streamline your business, you will find that you will eliminate the chance of overbooking yourself, make use of your truck’s entire availability, manage your resources effectively, and properly handle your crew. 

Being able to oversee your entire operation is a great way to make sure that your moving company is operating at its highest capacity. 

Boost Your Customer Service

Customer service plays a large role in how well your moving company will grow. When your customers are happy with the service you provide, they are not only likely to be return customers, but they will be more inclined to tell others about your business. And sometimes word-of-mouth can go far in gaining new, loyal clients. 

You can succeed at this by providing a streamlined service that is organized, reliable, accurate, and professional.

Remember – a powerful reputation is one that can dominate the market. 

Invest in the Right Software

Moving companies can benefit from investing in a software system that will help them grow their business. One that can help them to visibly see and run their company at every level, including: 

  • Tracking leads and closings
  • Send accurate estimates
  • Scheduling jobs
  • Get real-time insights
  • Manage your storage efficiently
  • Handle all accounting activity and payroll 

With the right software, you will be able to easily raise your rates and increase your revenue. And, that will, in turn, be the most effective way to expand your moving company. 

SmartMoving has software and CRM that can easily help moving companies successfully scale their business by streamlining their tasks, getting real-time insights, handling accounting needs, and so much more.