Every year it seems that someone forecasts the end of the pool industry’s growth, and they’re subsequently surprised to learn that it did grow in spite of their predictions. No matter what anyone might think, it certainly does look like the pool industry is continuing to move in ways people never thought just a few years ago. Here are six major reasons it’s keeping pace with the market at large.
1. New Technology is Changing the Market
You might think that pools have remained relatively stable in terms of construction, but there are actually a number of developments that have kept them competitive in the marketplace. Everything from automatic covers to robotic pool cleaners has made it possible to maintain them much more easily. That’s making ownership more attractive for individual consumers.
2. They Add Value to Property
Most capital improvements don’t add enough value to a particular parcel of land to ever make sense, but pools are different. They can add quite a bit to the asking price of a home when it goes up for sale, and they usually retain at least some portion of their initial purchase price for a number of years. That makes them an attractive option for developers as well as individuals who plan on eventually putting a particular home up for sale.
3. It’s Surprisingly Affordable
Despite what you might have heard, you can work with a pool franchise organization to get pools affordably and even start your own small business if you’re so inclined. That’s good news for entrepreneurs as well as consumers since it means that they shouldn’t run into any difficulties getting exactly the kind of pool that they’ve been looking for without having to take out a huge loan.
4. Retirement Communities Appreciate Pools
Managers of trailer home parks and organizations that serve people who spend the winter months in a different state than their home ones are among those most likely to buy a new pool. These institutions generally purchase larger commercial-grade swimming facilities that are designed to last for a very long period of time. Some estimates seem to indicate that the market won’t become saturated for another few years.
5. Public Pools Are on the Decline
Many communities have simply stopped building and maintaining public pools, which makes it much harder for many families to get access to them. Anyone who wants a pool but lives in a community without one may have to get their own simply because there’s no other option for them.
6. Academic Pools Are Back in Fashion
High schools will sometimes purchase pools if they’re given sufficient money to do so, which is especially important in towns that have no other option for those who want to learn to swim. Sales representatives who are focused on the education market have found that it’s relatively untapped, so it may grow fairly quickly over the next few years. An increased emphasis on private charter schools is certainly helping this trend.
As water safety and physical education gain more attention in school curriculums, the demand for on-campus swimming facilities is expected to rise. Schools recognize the long-term benefits of having their own pools, including enhanced student fitness, competitive sports programs, and even community engagement opportunities. Additionally, with more parents seeking well-rounded education options for their children, institutions that offer aquatic programs are seen as more attractive, giving them a competitive edge.